For independent manufactured home dealers

A new website is step one. Answering the lead is what sells the home.

TheHUDBud builds your website, runs your ads and answers every lead in seconds, then shows you what each sale cost. One team, one monthly price, built only for manufactured home dealers.

We test your current lead response before the call. You keep the report either way.
One web lead, start to visit
0:00after the form
  1. Buyer asks about a homeFacebook ad → your site → "Text me the price"
    0:00
  2. Text reply with the price
    Hi Maria, the 3 bed is $79,900 delivered and set up. Want to see it Saturday at 10:30?
    0:04
  3. Buyer answers: owns land, financingLogged to the lead inbox with the ad that brought her
    0:45
  4. Lot visit booked, salesperson alertedHot lead text goes to the salesperson on duty
    1:00

Example timeline. Automated texts go only to buyers who checked the consent box on your form.

Get found

Buyers find you, not a portal

Your own fast site with live inventory, plus Google, Facebook and Marketplace ads aimed at your delivery area.

Get answered

No lead waits until Monday

Every inquiry gets a text back in seconds and follow-up until a salesperson connects.

Get measured

Know what each sale cost

Leads, cost per lead and cost per sale by source, every month, so you cut what doesn't sell homes.

The platform

Everything between the ad and the closing table

One system your team actually uses. Pick a part to see it.

Live demo

Click through a working dealer site

Search homes, open a floor plan, ask for a price and watch the text reply land. Then switch to the dealer view and see the lead with its source and reply time.

Open the demo dealer site Blue Pine Home Center is a fictional dealer with sample homes.
Compare

A website alone doesn't answer the phone

Most dealers choose between renting a portal page and buying a website. Here's what each one covers.

Listing portal pageWebsite-only providerTheHUDBud
Your own site and domainNo, a page on their site next to other dealersYesYes, and you keep the domain
Inventory searchYesYesYes, with floor plans, payment estimates and Spanish
Paid adsNot includedUsually not includedGoogle, Facebook and Marketplace, built and managed
Reply to new leadsYour team, when they canYour team, when they canText reply in seconds, day or night
Follow-upNot includedOften a paid add-onCalls, texts and email until the buyer answers
Lead inboxEmail notificationsOften includedIncluded, with source and reply time on every lead
Cost per sale by sourceNoLead countsYes, monthly
Warranty and back officeNoNoTickets, claims, bids and bill coding
If you leaveYour page and leads stay with the portalUsually a 12-month term30-day out in the first 90 days; you keep your site, domain and lead export
How we start

Live in weeks, measured from day one

  1. Free lead audit

    Before we talk, we send a test inquiry through your site and time the reply. On a 15-minute call we review your site, Google listing and ad spend. You keep a one-page report.

  2. Build and move

    We build your site on your domain, load your inventory and photos, set up your lead inbox, text number and ads, and bring over your existing leads.

  3. Run and report

    We run the ads, answer and follow up on leads, and send a monthly report with leads, cost per lead and cost per sale by source.

Founding dealer pricing

One price for the site, the ads work and the follow-up

Start where you lose the most today. Move up when the last stage is paying for itself.

Upgrade

$1,000/mo
$1,000 setup · plus ad spend
  • Website with inventory search, floor plans and Spanish
  • Google, Facebook and Marketplace ads built and managed
  • Google Business Profile cleanup
  • Instant text reply to every lead
  • Lead inbox and lot visit booking
  • Monthly lead report
Start with an audit
MOST DEALERS

Grow

$1,500/mo
$1,500 setup · plus ad spend
  • Everything in Upgrade
  • Follow-up by call, text and email until the buyer answers
  • Cost per lead and cost per sale by source
  • New ad creative monthly and retargeting
  • Google review requests after every sale
  • Review replies drafted for your approval
Start with an audit

Automate

$2,000/mo
$2,500 setup · plus ad spend
  • Everything in Grow
  • Warranty and service tickets with dispatch
  • Manufacturer claim tracking
  • Subcontractor bid approvals
  • Deal checklists and bill coding
Start with an audit
Founding rates locked 12 months 30-day out in the first 90 days Ad spend paid directly to Google and Meta Multi-lot pricing on request
Our standards

Built to the rules dealers live by

Consent on every form

Automated calls and texts go only to buyers who opt in. STOP works instantly, and every consent is stored with the lead.

Fair housing ads

Facebook housing ads follow Meta's special ad category rules: no targeting by age, gender or ZIP code.

Careful money talk

Financing language always says "subject to credit approval." Automated messages never quote rates or approvals.

You own it

Your domain, your leads, your ad accounts. Leave and you take all of it with you.

Questions dealers ask

Straight answers

Something else on your mind? Ask on the audit call.

We already have a website. Why switch?

Keep it if it works. The audit shows how fast your leads get answered and what your ads cost per sale. If the site is the problem we rebuild it on your domain; if the follow-up is the problem, that's where we start.

Will an automated text sound like a robot?

Replies use your dealership's name, the home the buyer asked about and your real lot hours. Your team approves the templates before anything goes out, and any buyer can ask for a person at any time.

Who owns the website and the leads?

You do. The domain stays in your name, ad accounts stay in your name, and if you leave we export every lead.

Do you work with chains or manufacturer-owned lots?

No. We work only with independent dealers and land-home dealers, one to ten lots.

How long until we're live?

Most of the time goes into loading inventory and photos and registering your text number with the carriers. We give you a firm date on the audit call.

Are you connected to HUD?

No. TheHUDBud is a private company. "HUD" in our name refers to HUD-code homes, the homes our dealers sell. We are not affiliated with or endorsed by the U.S. Department of Housing and Urban Development.

Free 15-minute lead audit

Find out how long your leads wait

Before the call, we send a test inquiry through your website and time the reply. On the call we show you:

  • Your lead response time, tested
  • How you show up on Google and Facebook
  • Where your ad money is going
Call or text
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Email
[Company email]
Book online
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